Company Overview

Digital First AI is your personal growth assistant that delivers personalized marketing strategy within minutes and helps you execute it using AI. Digital First AI based on information about the business, will recommend (AI) a list of marketing activities that will allow companies to scale revenues.

Country

Poland

Product Stage

MVP

Company

DigitalFirst.AI

Business Type

B2B

Website

https://digitalfirst.ai

Product Type

Software

Company Stage

Seed

Video Pitch

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Team

Grzegorz Gracz

Founder

He has been associated with the advertising industry for 15 years. The vice president of the...

agency and creative director of SoInteractive (Comarch Group), creative director of Cheil Worldwide - one of the largest network agencies in the world, also gained experience in London and Dubai. He carried out campaigns for brands such as: PLL LOT, Tauron, DKMS, LPP, Heineken, InPost, Selvita, Wawel, Samsung, Grupa Żywiec. Currently, as CEO of PromoAgency, Novem and ClickCommunity, he is responsible for the effective operation of one of the fastest-growing marketing communication agencies in Poland. Founder Playstrict, Wisebe and Digital First AI.

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Michał Tokarski

Founder

Over 10 years of experience in the advertising industry, he started as New Business in the...

PromoAgency advertising agency, and then as the head of the sales department, he developed sales from PLN 4 million to PLN 20 million per year, creating an advertising group for one of the fastest-growing marketing communication agencies in Poland. Currently, co-owner and board member in 3 advertising agencies: PromoAgency, Novem, Click Community. He gained his experience working for over 150 corporate clients, incl. such as: PLL LOT, BP, ALDI, AVIVA, Deutche Bank, LOTTO, mFinanse, Kruszwica, Tally Weijl, TVN, PLAY. Today, as a Co-founder, he is developing the Digital First AI startup, combining knowledge and experience about the digital transformation of companies and scaling customer sales in digital channels.

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Rafał Tromczyński

CEO | Project Manager

Manager with fifteen years of experience in the digital marketing, electronic media...

and digital creation industries. Creative Director in advertising agencies, specializing in strategies and creation of digital campaigns for global and local brands. He prepared campaigns for companies: BP, Skanska, Colgate, GoodYear, LOT, Heineken, TVN, Lotos, Onet, Lotto, FoodCare.

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Paulina Wiesiołek

Marketing Director

Marketing Director Digital First AI - she gained over six years of experience in the marketing...

industry by organizing business conferences with the participation of, among others Mateusz Grzesiak and working as PR Manager for the Edrone brand. She coordinated participation in trade fairs in New Orleans, Berlin and London. For 2 years she was the Managing Director of ClickCommunity - a social media agency that supports brands such as MAN Polska, Pandora, Lufthansa.

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Funding Rounds

Currently raising

Type

Seed

Committed investors

INNOventure
Flat6Labs

Round size

$2 000 000

Security

Common shares,
Preferred shares

Already commited

$1 500 000

Source

Business Angel, Crowd,
Public grant, VC Fund,
Corporate, Accelerator / Incubator

2021 - 250 000 €

Type

Founders

Source

Founders

Investors

Grzegorz Gracz, Michał Tokarski

Security

Common shares

2021 - 250 000 €

Type

Pre-seed

Source

Public grant

Investors

Polska Agencja Rozwoju Przedsiębiorczości

Security

Other

Be one of the first who get the access to the platform

Only $99
per 12 months / 1 year

Regular price $99 per 1 month / 30 days
Save up to 90% buying before official launch

Market

Global Digital Advertising and Marketing Market

+10% YoY growth

Predicted to be $1089 BN by 2027

MarTech Market

34% of total market

9000 tools in 2021

5033% growth since 2011!

Our Market Opportunity

Obtainable market - Small and Medium Enterprises using MarTech tools - 300 000 companies in 5 years

Questions & Answers

If you are hesitating, do not worry - we are here to explain
everything you might want to know. Let us help!

What does your company do?

Future-proof Marketing Platform: Find the best growth-hacking tactics for your business with AI

What problem do you solve?

Creating and delivering value to customers is hard. 9 out of 10 startups fail, mainly because of lack of product-market fit and marketing problems. 45% of companies have no clear marketing strategy, because creating smart advertising plan is expensive and difficult.

How do you solve this problem?

For almost 10 years we have been gathering experience in every niche of digital marketing - from strategy and communication through graphics, web development, media buying, performance and analytics. From the perspective of advertising specialists working at agencies, we have been observing a marketing rollercoaster: the lack of standards, the hegemony of huge advertising agencies, the absurdly inflated Martech market, making entrepreneurs dizzy. That is why we took up the challenge of creating a platform in which we will gather all our experience and inspire other growth hackers to share their tactics.

How does your product or service work? Please list its main features.

Online Business Planning
Sales Funnel
Tactics Library
1-Click Content Creator

What is the development stage of your product and how do you plan to develop it further?

In 2021 we developed MVP of the platform. In Q1 2022 we're launching v.1.0 Product with pricing plans.

What is the key innovation?

Create your digital strategy with AI

What is your target market and its size?

DigitalFirst.AI is available globally and was made for everyone responsible for creating marketing strategy - no matter if you're SMB owner, marketing manager or performance specialist in big marketing agency.

Why now is a good timing for your business?

Growth of marketing budgets and MarTech stack generated chaos that is beyond possibilities of regular marketer or marketing team. DigitalFirst.AI gives holistic solutions and integrates most important tools that covers all features needed to advertise efficiently.

Who are your main competitors and why are you better?

Currently, there is no solution on the market that allows you to create an on-line marketing strategy, recommendations of appropriate tactics for businesses and communities, where marketers can share and earn money to share their own marketing tactics with other companies. In the MarTech sector, we primarily observe a rash of analytical tools, marketing automation and tools supporting the production of websites and content.

What is your marketing and sales strategy?

We started with building Growth-hackers community, that are going to social-proof our platform and promote it within their own audiences. Since we are experienced marketer, we also prepared performance-based paid media plan that'll help us find new customers with positive ROI.

What traction have you achieved so far?

Since we're still social-proofing we don't have any revenue yet. We gained community of 250 person ready for an early access though.

What are your next milestones?

Launch paid version of DigitalFirst.AI's MVP.

What are the risks of the business?

People might want to stay with the old method of creating marketing strategy, since they may fear the lack experience because of "education of the client" myth created by marketing agency. We're going to fight that myth from the beginning.

How did you meet your co-founders?

We met each other while working at the same marketing agency almost 10 years ago.

Being able to find an optimal marketing tactic can be a true nightmare.

With Digital First AI, you’ll have an expert growth hacker by your side every step of the way. Try us for free and find out how easy it is to resolve your marketing problem. Whether it's growth hacking or conversion - we are here to help you find a solution.