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18 Powerful ChatGPT Prompts for Different Start-Up Roles - Templates Included

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Sonu Kalwar
18 Powerful ChatGPT Prompts for Different Start-Up Roles - Templates Included

Starting a new business is a lot like embarking on a journey into the unknown. You've got your map, your compass, and your trusty backpack, but what if you could have a guide to help you navigate through the twists and turns of the startup world?

That's where I come in. I'm here to introduce you to the magic of generative AI with ChatGPT!

I've compiled a list of 18 powerful prompts that are sure to get you thinking about your start-up in new and exciting ways. Whether you're a CEO, a marketer, or a designer, there's a prompt on this list that will help you build a solid foundation for your start-up.

But wait, there's more! Not only do I have the prompts, but I've also included templates to help you get started. These templates are like the pre-made trail mix you grab at the start of your journey.

So, are you ready to take your start-up to new heights? Let's dive into these 18 powerful prompts and see where they take us!

Crafting an Ideal Customer Profile

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Ideal customer profile is a detailed description of the type of customer that a brand or business wants to attract. This profile goes beyond basic demographics and includes factors such as values, interests, behaviors, and pain points. 

The goal of creating an ideal customer profile is to understand the customer's needs and wants so that the brand can create targeted marketing messages that resonate with them. Let's take example of Nike & Apple;

Target audience - Active individuals interested in fitness and sports.
Ideal customer profile - Athletes and fitness enthusiasts who prioritize quality and performance, and are willing to pay a premium for it.

Apple: Target audience - Tech-savvy individuals interested in high-end gadgets.
Ideal customer profile - Tech enthusiasts who value design, innovation, and user experience, and are willing to pay a premium for it.

Actionable ChatGPT Prompt Template for Ideal Customer Profile

Generate an ideal customer profile for a [insert industry] business located in [insert location]. The business specializes in [insert product/service] that is [insert unique selling point]. 
Find the right target market, value proposition, yearly income and interests.
Use demographics, psychographics, and behavioral data to create a detailed customer profile that can be used to inform marketing and outreach efforts.


This template can be customized based on the specific needs and goals of the business, such as adjusting the age range, income level, or interests of the ideal customer.

By using this template, start-ups can create a detailed profile of their target customers and use it to inform their marketing strategies and outreach efforts.

Let's take the example of Nike

Generate an ideal customer profile for Nike, a leading sports apparel and footwear company based in Beaverton, Oregon. 

Nike specializes in high-performance athletic wear and shoes that are designed for athletes of all levels. Find the right target market, value proposition, yearly income and interests.

Use demographics, psychographics, and behavioral data to create a detailed customer profile that can be used to inform marketing and outreach efforts.

Prompt Output By Digital First AI

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Developing a Value Proposition

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A value proposition is a statement that communicates the unique benefits or advantages that a product or service offers to its customers. It is the reason why customers should choose a particular product or service over its competitors.

A good value proposition should be clear, concise, and address the customer's pain points.

For an example, a value proposition of a fitness startup could be "our fitness app offers personalized workout plans and real-time tracking, helping users achieve their fitness goals faster and with greater accuracy.

With a library of over 1,000 exercises and integration with popular wearables, our app delivers a tailored fitness experience that adapts to users' needs and preferences. Say goodbye to generic workouts and hello to a healthier, happier you with our fitness app."

Actionable ChatGPT Prompt Template for Value Proposition

"Imagine you are the founder of a new startup that sells a [product/service]. Your target customers are people who are looking for a solution to a specific problem or need.
Your goal is to create a value proposition that clearly communicates the unique benefits and value your [product/service] provides to your target customers.
Begin by answering the following questions:
  • What is the problem or need that your [product/service] solves for your customers?
  • What makes your solution unique and different from your competitors?
  • What are the key benefits that your customers will experience by using your [product/service]?
  • What are the main features of your [product/service] that enable these benefits?
  • How does your [product/service] make your customers' lives easier, better, or more enjoyable?
Using your answers to these questions, craft a clear and concise value proposition that captures the unique value and benefits of your [product/service] for your target customers. 
Remember to focus on the specific problem or need that your customers have, and how your solution solves that problem in a way that is different and better than your competitors."

Let's take an example of a start-up

Imagine you are the founder of a new startup that sells a Notion plugin. Your target customers are people who use Notion to organize their work and are looking for a solution to a specific problem or need.

Your goal is to create a value proposition that clearly communicates the unique benefits and value your plugin provides to your target customers. Begin by answering the following questions:

  1. What is the problem or need that your Notion plugin solves for your customers?

    Notion users have to manually enter data into their database, which takes a lot of time and effort.
  2. What makes your solution unique and different from your competitors?

    Unique solution: Our Notion plugin automates the data entry process, saving users time and effort.
  3. What are the key benefits that your customers will experience by using your Notion plugin?

    Time savings: Our plugin reduces data entry time by up to 80%.
    Increased productivity: Users can spend less time on data entry and more time on other tasks.
    Accuracy: Our plugin eliminates the risk of human error in data entry.
  4. What are the main features of your Notion plugin that enable these benefits?

    Data entry automation: Our plugin automatically fills in data based on user-defined rules.
    Customizable templates: Users can create custom templates for different data entry scenarios.
    Integration with other tools: Our plugin integrates with other tools to automate data entry from multiple sources.
  5. How does your Notion plugin make your customers' lives easier, better, or more enjoyable?
    Benefit to users: Our plugin eliminates the tedious and error-prone task of manual data entry, freeing users to focus on more important tasks and enjoy a better work-life balance.

Prompt Output By Digital First AI


"Our Notion plugin automates data entry, saving users up to 80% of their time and increasing productivity.

With customizable templates and integration with other tools, our plugin eliminates the risk of human error and frees users to focus on more important tasks. Enjoy a better work-life balance with our Notion plugin."

Setting SMART Goals

SMART Goals is a framework used to set and achieve objectives in a clear and measurable way. The acronym stands for Specific, Measurable, Achievable, Relevant, and Time-bound. Specific means the goal should be clear and well-defined. 

Measurable means there should be a way to track progress and determine success. Achievable means the goal should be realistic and attainable. 

Relevant means the goal should be relevant to the overall objectives of the individual or organization. Time-bound means there should be a specific deadline for achieving the goal.

Examples of SMART Goals are:

  • Increase sales by 10% within the next six months by launching a new marketing campaign that targets our ideal customer demographic. This goal is specific, measurable, achievable, relevant, and time-bound.
  • Lose 10 pounds in three months by following a healthy diet and exercise program. This goal is specific, measurable, achievable, relevant, and time-bound.

Actionable ChatGPT Prompt Template for S-M-A-R-T Goals

Imagine you are the [job title/industry]. Write down five specific and measurable goals that you want to achieve in the next [time frame]. Each goal should be S-M-A-R-T, meaning it should be specific, measurable, achievable, relevant, and time-bound. 
Consider factors such as the current state of your [business/industry], your target market, and your available resources. 
Be as detailed as possible in describing each goal and how you will measure your progress toward achieving it.

Let's take an example of a start-up

Imagine you are the CEO of a healthcare provider. Write down five specific and measurable goals that you want to achieve in the next year. Each goal should be S-M-A-R-T, meaning it should be specific, measurable, achievable, relevant, and time-bound.

Consider factors such as the current state of your business, your target patient population, and your available resources. Be as detailed as possible in describing each goal and how you will measure your progress towards achieving it.

Prompt output by Digital First AI

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CMO/VP of Marketing

The CMO/VP of Marketing is responsible for driving the company's marketing strategy. They work with the CEO and other executives to define what their company stands for, what its goals are, and how it will achieve those goals by using marketing techniques.

ChatGPT Prompt Template for a CMO

As Chris Capossela, Chief Marketing Officer at Microsoft, you run worldwide marketing across both consumer and commercial businesses, which includes product marketing, business planning, brand, advertising, events, media buying, communications, and market research for Microsoft products and services.
You're helping (name of the startup), (what does it do) to create a marketing strategy. Here are some more details:
Ideal customer profile - { }
Value Proposition -  { }
SMART goal - { }
Can you create detailed step-by-step marketing strategies? Give practical examples for each step.

Let's take an example of a startup

As Chris Capossela. Chief Marketing Officer at Microsoft, you run worldwide marketing across both consumer and commercial businesses for Microsoft products and services.

You're helping FitGear, a sports apparel to create a marketing strategy. Here are more details about FitGear:

Ideal Customer Profile

  • Age: 18-35
  • Gender: Male and Female
  • Location: Urban and suburban areas
  • Income: At least $50,000 per year

Psychographics

  • Passionate about fitness and sports
  • Seeks high-performance and durable products
  • Active on social media platforms

Behavioral

  • Follows fitness and sports influencers on social media

Value Proposition

  • FitGear offers comfortable, flexible, and stylish workout clothes with trendy designs. It has a personalized program based on your body measurements and exercise preferences.

SMART goal

  • Increase sales revenue by 25% in the next quarter by expanding our product line.

Can you create detailed step-by-step marketing strategies for Fitgear? Give practical examples for each step.

Prompt output by Digital First AI

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CEO

The CEO of a startup plays a crucial role in the success of the company. They are responsible for defining the company's vision, strategy, and direction. They also have to manage the resources, both financial and human, to ensure that the company achieves its goals. 

The CEO has to lead the team and inspire them to give their best. Additionally, they have to be the face of the company and represent it to investors, partners, and customers.

He has to be a jack of all trades, constantly adapting to new challenges and opportunities, and making quick decisions to keep the company on track.

ChatGPT Prompt Template for a CEO

As Gary Tan, the CEO of Ycombinator, your pivotal contributions revolve around mentoring and supporting entrepreneurs and founders in their journey toward success. If you were advising a startup on how to create a strategic plan that aligns with their company's vision, mission, and values while ensuring sustainable growth in a fiercely competitive market, what guidance would you provide? Additionally, how can they prioritize the most crucial objectives and key performance indicators to monitor progress and evaluate success?
 Here are some more details:
Ideal customer profile - { }
Value Proposition -  { }
SMART goal - { }

VP of Business Development

The VP of Business Development is responsible for creating and executing a comprehensive business development strategy that aligns with the company's overall goals and objectives. They must also be able to identify key trends and emerging markets to stay ahead of the competition.

In addition, the VP of Business Development is responsible for building and maintaining relationships with key stakeholders, including investors, customers, and partners.

They must be able to negotiate deals and contracts that are beneficial for the company while also maintaining strong relationships with all parties involved.

ChatGPT Prompt Template for a VP of Business Development

As Sam Nelson, Founder at SDRleader.com, you advise companies of all sizes on outbound pipeline generation using a Sales Engagement Platform. If you were advising a startup to identify potential business opportunities for the company, what guidance would you provide?
You're helping (name of the startup), (what does it do) to identify potential business opportunities for the company.  Here are some more details:
Ideal customer profile - { }
Value Proposition -  { }
SMART goal - { }
Can you create a detailed step-by-step plan to identify potential business opportunities for the company? Give practical examples for each step.

VP of Customer Success

The role of a VP of Customer Success in a startup is to ensure that customers are achieving their desired outcomes while utilizing the company's products or services.

This involves developing and implementing a customer success strategy that focuses on building strong relationships with customers, understanding their needs, and providing them with the necessary support and resources to be successful.

ChatGPT Prompt Template for a VP of Customer Success

As Shep Hyken, Customer Service and Experience Expert | Keynote Speaker | NYT Bestselling Author, you help companies deliver amazing customer service experiences. You're helping (name of the startup), (what does it do) to devise a customer onboarding process for the company.  Here are some more details:
Ideal customer profile - { }
Value Proposition -  { }
SMART goal - { }
Can you create a detailed step-by-step plan to devise a customer onboarding process for the company? Give practical examples for each step.

Brand Strategist

As a brand strategist, you're going to be involved in every aspect of the company's brand. You'll work with every team, from marketing to product development to sales and support.

As such, it's important that you can think creatively and understand the company's goals and objectives--and how they relate back to your own role as a strategist.

ChatGPT Prompt Template For a Brand Strategist

As Alina Wheeler, author of the award-winning book, "Designing Brand Identity." You're helping (name of the startup), (what does it do) to develop a brand strategy from scratch.  Here are some more details:
Ideal customer profile - { }
Value Proposition -  { }
SMART goal - { }
Can you create a detailed step-by-step plan to develop a brand strategy ? Give practical examples for each step.

Community Manager

A community manager in a startup is responsible for building, nurturing and growing the community of customers, users, and fans around the brand.

They are the face and voice of the company in the online community, and are responsible for creating engaging content, managing social media presence, and responding to customer queries and complaints.

They also play a crucial role in creating and executing marketing campaigns to reach out to potential customers and grow the community.

ChatGPT Prompt Template for a Community Manager

As David Spinks, author of The Business of Belonging: How to Make Community your Competitive Advantage, you are a renowned community strategist and have worked with companies like Udemy and The Huffington Post.
You're helping (name of the startup), (what does it do) to develop social media and communication campaigns to align with marketing strategies from the scratch.  Here are some more details:
Ideal customer profile - { }
Value Proposition -  { }
SMART goal - { }
Can you create a detailed step-by-step plan to develop social media and communication campaigns? Give practical examples for each step.

Content Marketer

The role of a content marketer in a startup is critical to the success of the business. A content marketer is responsible for creating and executing a content marketing strategy that builds brand awareness, drives traffic to the website, and generates leads for the sales team.

In a startup environment, the content marketer must be able to wear many hats, from creating blog posts and social media content to developing email campaigns and producing videos.

They must also be able to measure the effectiveness of their efforts through analytics and adjust their strategy accordingly.

ChatGPT Prompt Template for a Content Marketer

As Joe Pulizzi, author of Epic Content Marketing, you are known for your work in content marketing, first using the term in 2001, then launching Content Marketing Institute and the Content Marketing World event. In 2014, you received the "Lifetime Achievement Award" by the Content Council.
You're helping (name of the startup), (what does it do) to develop a content marketing plan from the scratch.  Here are some more details:
Ideal customer profile - { }
Value Proposition -  { }
SMART goal - { }
Can you create a detailed step-by-step content marketing plan? Give practical examples for each step.

Digital Marketer

As the name suggests, a digital marketer is responsible for the promotion of a product or service online.

They work closely with other departments (such as marketing, sales, and customer service) to develop strategies that drive traffic to their website and increase brand awareness on social media platforms.

ChatGPT Prompt Templates for a Digital Marketer

As Seth Godin, author of "Permission Marketing" and "Purple Cow, you are known for your unique and innovative approach to marketing, which has earned you a loyal following of fans and admirers.
You're helping (name of the startup), (what does it do) to develop a digital marketing plan from the scratch.  Here’s some more details:
Ideal customer profile - { }
Value Proposition -  { }
SMART goal - { }
Can you create a detailed step-by-step digital marketing plan? Give practical examples for each step.

Growth Marketer

Growth marketers are the people who get stuff done. They're in charge of growing your business by making it easier for you to acquire customers and increase their lifetime value. It's an exciting role because growth marketers have a huge say in how much money you make as a company!

Growth marketing is all about testing new ideas to see what works best--and then iterating on those successes until they turn into big wins. 

Growth marketers come up with ideas for new products or features; run A/B tests (tests that compare two different versions of something); analyze data; create content; develop strategies based on the results of tests and analyses; work closely with sales teams so they know exactly what kinds of leads are coming through their funnel at any given time...the list goes on

ChatGPT Prompt Template for a Growth Marketer

As Brian Balfour, founder, and CEO of Reforge, you have served as the VP of Growth at HubSpot and led growth efforts at startups like Viximo and Boundless. You're helping (name of the startup), (what does it do) to develop a growth marketing plan from the scratch. 
 Here are some more details:
Ideal customer profile - { }
Value Proposition -  { }
SMART goal - { }
Can you create a detailed step-by-step growth marketing plan? Give practical examples for each step.

Growth Strategist

A growth strategist is responsible for growing the business. They're a mix of marketing, sales, and customer service.

They work with the product team to understand the product and its users. Then they create campaigns that will appeal to those people who are most likely to buy what you're selling--and get them talking about it online or offline so their friends will want your stuff too!

ChatGPT Prompt Template for a Growth Strategist

As Sean Ellis, founder of GrowthHackers.com. You have worked with companies like Dropbox, Eventbrite, and LogMeIn to help them achieve rapid growth. You are an expert in user acquisition and retention strategies specializing in customer segmentation.
You're helping (name of the startup), (what does it do) to identify and target customer segments from the scratch.  Here are some more details:
Ideal customer profile - { }
Value Proposition -  { }
SMART goal - { }
Can you create a detailed step-by-step plan to identify and target customer segments? Give practical examples for each step.

PR Manager

PR managers are responsible for building and maintaining relationships with the media. They're also responsible for pitching stories to journalists, communicating with the press and communicating with customers.

ChatGPT Prompt Template for a PR Manager

As Harold Burson, Co-founder of Burson-Marsteller, one of the largest PR firms in the world. You have been recognized with numerous awards for your contributions to the industry, including being inducted into the PRSA Hall of Fame.
You are an expert in public relations and outreach specializing in successful marketing initiatives. You're helping (name of the startup), (what does it do) to create a PR plan from the scratch. Here are some more details:
Ideal customer profile - { }
Value Proposition -  { }
SMART goal - { }
Can you create a detailed step-by-step PR plan? Give practical examples for each step.

Product Marketer

A Product Marketer in a startup plays a crucial role in bringing the product to the market and ensuring its success. They are responsible for understanding the target audience, analyzing the competition, and developing a marketing strategy that resonates with the customers.

They work closely with the product team to identify the unique selling proposition of the product and communicate it effectively. They also create marketing collateral, run campaigns, and measure the effectiveness of marketing efforts

ChatGPT Prompt Template for a Product Marketer

As April Dunford, author of the book "Obviously Awesome: How to Nail Product Positioning so Customers Get It, Buy It, Love It. You have worked with numerous startups and established companies, including IBM, HP, and Blackberry.
You are known for product marketing and promotion specializing in successful product launches. You're helping (name of the startup), (what does it do) to create a product launch plan from the scratch.  Here are some more details:
Ideal customer profile - { }
Value Proposition -  { }
SMART goal - { }
Can you create a detailed step-by-step product launch plan? Give practical examples for each step.

SEO Specialist

In a startup, an SEO specialist is responsible for optimizing the website to ensure that it ranks highly in search engine results pages. This involves conducting keyword research, developing an SEO strategy, analyzing website traffic, and identifying opportunities to improve website visibility.

The SEO specialist works closely with content creators, developers, and social media managers to ensure that all website content is optimized for search engines.

ChatGPT Prompt Template for a SEO Specialist

As Brian Dean, founder of Backlinko, a blog that provides SEO advice and strategies. you have been featured in Forbes, Inc., and Entrepreneur, and has spoken at conferences around the world.
You are an expert in search engine optimization and keyword research specializing in successful website optimization You're helping (name of the startup), (what does it do) to create an SEO plan from the scratch.  Here are some more details:
Ideal customer profile - { }
Value Proposition -  { }
SMART goal - { }
Can you create a detailed step-by-step SEO plan? Give practical examples for each step.

Social Media Manager

Social media managers are responsible for creating and managing social media accounts. They post content on social media channels, respond to comments and messages, analyze data about the performance of their posts, create reports for the rest of the company, and more.

ChatGPT Prompt Template for a Social Media Manager

As Gary Vaynerchuk, founder of VaynerMedia and author of Legacy is greater than currency. You have worked with brands like PepsiCo, GE, and Chase.
You are known for social media management and optimization specializing in successful social media campaigns. You're helping (name of the startup), (what does it do) to create a social media plan from the scratch.  Here are some more details:
Ideal customer profile - { }
Value Proposition -  { }
SMART goal - { }
Can you create a detailed step-by-step social media plans? Give practical examples for each step.

Copywriter

A copywriter is a person responsible for writing sales copy, marketing materials, and web content. You may have noticed that I said "copywriter" instead of copywriter/content marketer or SEO writer. That's because there are many different roles in a startup--and each one has its own responsibilities.

The primary focus of a copywriter is to create content that will be visible to customers (or potential customers). This can include things like email newsletters, landing pages, sales pages, or even blog posts on your company's website. The goal is always to get people interested enough in what you're selling so they'll buy it!

ChatGPT Prompt Template for a Copywriter

As David Ogilvy, Founder of Ogilvy & Mather, one of the most successful advertising agencies in the world. Your famous campaigns include "The Man in the Hathaway Shirt" and "The Guinness Guide to Oysters.
You are an expert in writing and marketing specializing in storytelling. You're helping (name of the startup), (what does it do) to write a story.  Here are some more details:

Brief on how startup started - {}
Ideal customer profile - { }
Value Proposition -  { }
Can you write a story for (name of the startup)?

Product Designer

The product designer is responsible for the look and feel of the product. They're responsible for the user experience, which includes everything from how it looks to how easy it is to use.

The product designer works with other members of your team (such as UX/UI designers) to create a plan for how users will interact with your product.

ChatGPT Prompt Template for a Product Designer

Act as Jonathan Ive, a British designer who is widely recognized for his work at Apple. You played a key role in the design of several iconic products, including the iPod, iPhone, iPad, and MacBook. You have won numerous awards for his design work, including being knighted by Queen Elizabeth II.
You're helping (name of the startup), (what does it do) to create a product design plan.  Here are some more details:
Ideal customer profile - { }
Value Proposition -  { }
Can you create a detailed step-by-step product design plan? Give practical examples for each step.

UX/UI Designer

UX/UI designers are responsible for the look and feel of a product. They use research to understand the needs of users and how they interact with products, then create wireframes, prototypes, and user flow to communicate ideas to stakeholders.

UX/UI designers are responsible for creating an experience that is easy to use without being too simple or boring.

ChatGPT Prompt Template for a UX/UI Designer

Act as Don Norman, a renowned cognitive scientist, and user experience architect. You are known for your work on human-centered design and coined the term "user experience.". You are also the author of the book "The Design of Everyday Things," which is a classic in the field of UX design.
You are an expert in user interface and user experience designer specializing in successful product development. You're helping (name of the startup), (what does it do) to create a UX/UI design plan.  Here are some more details:
Ideal customer profile - { }
Value Proposition -  { }
SMART goal - { }
Can you create a detailed step-by-step UI/UX design plan? Give practical examples for each step.

UX/UI Researcher

UX/UI Researcher: UX/UI Researcher is a role that is not as common as other roles in a startup. They are responsible for conducting research to improve the user experience of the product. A UX Researcher conducts user interviews, surveys, and usability testing.

This involves asking questions about why people use certain products or services and how they would improve it if they could.

They also observe users interacting with existing products or prototypes of new ones during testing sessions.

ChatGPT Prompt Template for a UX/UI Researcher

Act as Jakob Nielsen, a well-known user experience researcher and co-founder of Nielsen Norman Group. You are best known for your work on usability testing and your "10 heuristics for user interface design."
You are an expert in user interface and user experience research specializing in successful product development. You're helping (name of the startup), (what does it do) to create a UX/UI research plan.  Here are some more details:
Ideal customer profile - { }
Value Proposition -  { }
SMART goal - { }
Can you create a detailed step-by-step research plan? Give practical examples for each step.

UX/UI Writer

A UX/UI writer in a startup is responsible for creating the copy that appears on the user interface and ensuring that it is clear, concise, and easy to understand.

They work closely with designers and developers to ensure that the user experience is seamless and that the content is presented in a way that is visually appealing.

UX/UI writers also conduct user research to understand user needs and preferences, and they use this information to craft content that resonates with the target audience.

ChatGPT Prompt Template for a UX/UI Writer

Act as John Saito, a Senior UX Writer who has previously worked for Dropbox, eBay and Google. You are an expert in user interface and user experience copywriting specializing in successful product development. You're helping (name of the startup), (what does it do) to create a UX/UI copywriting plan.  Here are some more details:
Ideal customer profile - { }
Value Proposition -  { }
SMART goal - { }
Can you create a detailed step-by-step copywriting plan? Give practical examples for each step.

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It’s a Wrap

‍Keep in mind that these ChatGPT prompts are not set in stone and can be tailored to your specific job or role. These prompts are designed to inspire creativity and help you think outside the box.

Whether you're seeking to create brand awareness or develop engaging content, these prompts have got you covered.

By utilizing the template provided, you can establish a strong foundation to propel your startup to new heights. So, take advantage of these prompts, put them into practice, and witness your startup flourish!

Additionally, if you're looking for a comprehensive solution to all your marketing needs, try Digital First AI for free. 

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